About Us
Sean and Patrick are recent graduates from Boston University’s College of Communication. Sean is an aspiring account executive from NY who has interned at TBWA\Chiat\Day, AdLab, Overture Films, BU Sports Marketing Dept. Patrick is an aspiring media planner from San Diego who has interned at AdLab, Magic Tree Productions, LP33.tv, and 91x FM. They both love music, movies, and sports so those subjects will find their way frequently into the advertising blog. What you should expect is these two very opinionated advertising grads to express their polarizing ideas on how advertising will evolve.
Our Mission
Advertising is constantly evolving to better reach and establish connections with potential consumers. Yet many advertisers still have trouble successfully interacting with the generation of teenagers and young adults who set the social media trends. This blog will draw on our interactions with new developments in the entertainment, technology, and social industries to make predictions on their future advertising ramifications. We will attempt to draw on articles written by professionals and then offer two different commentaries on how this impacts advertising to 16-25 year olds.
